Tuesday, 26 June 2012
Monday, 25 June 2012
Primary and Secondary Research
Primary research is when you start collecting data by talking directly to people in person to find out about their opinions or about what they know in general about the subject. Secondary research is collecting data by reading what other people have written published, or displayed at the time. This will give a less biased insight into the research.
Friday, 22 June 2012
Thursday, 21 June 2012
Wednesday, 20 June 2012
Friday, 15 June 2012
Tuesday, 12 June 2012
18C
My shoe fits all the caps codes because it doesnt break copyright, isn't used for commercial purposes, it is not used in any form of sales and is used as school work. It uses a shoe used by me and has been manipulated to remove the logo and make it non copyright to any of the owners. I used the photoshop tool to remove any past logos off the shoe.
Thursday, 24 May 2012
Thursday, 10 May 2012
Wednesday, 18 April 2012
Shoe Block Design Final Version (Working) JPEG
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Unit 7B Task 5
When you use a photograph in print production you need to avoid breaking copyright unless you have the permission of the photographer/s, and also the people and brands in the photos permission. Copyright infringement is a serious law and can be a massive drain to funds if it is infringed and copyright is broken by the use of branded products. You need permission directly from companies and people involved in the photo, if taken without their consent, then copyright is broken and fines will be in order. Models under the age of 16 will require a parent or legal guardians signature to get a photograph of them.
If a private home is the focus of the shot you need a property release and the owners permission for the photo. Paintings or objects also will protected by copyrights and a release is then required from the copyright holder.
If a private home is the focus of the shot you need a property release and the owners permission for the photo. Paintings or objects also will protected by copyrights and a release is then required from the copyright holder.
Tuesday, 27 March 2012
Advertising Standards Authority
The ASA is the UK's independent regulator of advertising across all media, now including marketing on websites. We work to ensure ads are legal, decent, honest and truthful by applying the Advertising Codes. They deal with complaints about advertising.
Their work includes acting on and investigating complaints as well as monitoring and taking action against misleading, harmful or offensive advertisements, sales promotions and direct marketing.
The types of ads the ASA deal with include:
- Magazine and newspaper advertisements
- Radio and TV commercials (not programmes or programme sponsorship)
- Television Shopping Channels
- Posters on legitimate poster sites (not fly posters)
- Leaflets and brochures
- Cinema commercials
- Direct mail (advertising sent through the post and addressed to you personally)
- Door drops and circulars (advertising posted through the letter box without your name on)
- Advertisements on the Internet, including banner and display ads and paid-for (sponsored) search
- Marketing communications on companies’ own websites and in other, non-paid-for space under their own control
- Commercial e-mail and SMS text message ads
- Ads on CD ROMs, DVD and video, and faxes
- We regulate sales promotions, such as special offers, prize draws and competitions wherever they appear.
Friday, 23 March 2012
Unit 18b Task 1
Hello This is Jeremy Cleeves From perfectperfume(dot)com
I have decided to create a female orientated perfume known as Black Magic
with the advertising campaign designed to attract those aiming for a relationship or those who are casual in their relationship yet want to feel envigorated. Our company was established 2 years ago and has been successful in its online advertising scheme.
Our perfume is decorated in an hourglass bottle designed to recreate the female body and is coated in a black sparkly gloss boldly entitled Black Magic. Which is also purposely named for the slogan: "Life's not a game, Its a legacy".
I have decided to create a female orientated perfume known as Black Magic
with the advertising campaign designed to attract those aiming for a relationship or those who are casual in their relationship yet want to feel envigorated. Our company was established 2 years ago and has been successful in its online advertising scheme.
Our perfume is decorated in an hourglass bottle designed to recreate the female body and is coated in a black sparkly gloss boldly entitled Black Magic. Which is also purposely named for the slogan: "Life's not a game, Its a legacy".
Wednesday, 1 February 2012
Thursday, 19 January 2012
Wednesday, 18 January 2012
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